

Robert Triggs / Android Authority
Based mostly on numerous leaks and rumors, there’s so much to look ahead to with the upcoming Apple iPhone 15 sequence. We’re nonetheless in for a wait till Apple’s subsequent launch, however we’re already anticipating Lightning to make approach for USB-C, common Qi2 wi-fi charging, and we could even see rounded corners on a minimum of one of many bigger fashions. This might be the most important shakeup to the sequence in years.
However that’s not what piqued my curiosity. No, I’ve been eyeballing the digicam upgrades, because it’s been one of many main hurdles stopping me from dabbling additional with Apple’s ecosystem.
“However I assumed iPhones had glorious cameras?” I can hear the protests already. However in my expertise, latest entries have been disappointing, no matter which finish of the portfolio you have a look at. Whereas it’s true that the costly iPhone Professional and Professional Max can seize great-looking snaps when paired with fancy third-party gear and RAW area enhancing, the out-of-the-box expertise leaves so much to be desired when in comparison with the easiest digicam telephones and much more price range fare just like the Google Pixel 7. Backside line, the iPhone 15 is Apple’s probability to regain its digicam crown, nevertheless it’ll take greater adjustments than the rumors at present level to.
What the iPhone 15 digicam must take the lead

Robert Triggs / Android Authority
The iPhone 15 sequence seems to be in retailer for quite a lot of digicam upgrades. We’re nonetheless taking a look at a twin digicam array for the iPhone 14 and Plus, whereas the Professional and Professional Max fashions will seemingly sport extra zoom capabilities. The latter is rumored to obtain an upgraded periscope lens with 5x or 6x optical zoom capabilities, making the telephone extra aggressive with the Galaxy S23 Extremely at a distance. Moreover, the sequence will obtain new Sony picture sensors, a wider f/1.7 primary aperture, and improved LiDAR scanning capabilities for improved depth data.
All good sounding stuff that ought to handle a number of of the problems we’ve had with latest entries within the sequence, significantly within the zoom division and decrease gentle capabilities the place the iPhone has been struggling to maintain tempo with the competitors. Nevertheless, my largest problem with latest iPhone cameras hasn’t simply been the {hardware}, the software program processing is lackluster too. As an illustration, many photos I captured with the iPhone 13 and 14 sequence got here out underexposed, with washed-out colours, yellow tints, and harsh, overprocessed pores and skin textures. See for your self.
Whereas Apple’s Photonic Engine and Deep Fusion imaging capabilities sound fancy (they really work too, significantly in low gentle and for zoom), computational pictures solely shines when the fundamentals are nicely coated too. Multi-frame HDR and twin ISO sensor applied sciences utilized by an rising variety of Android manufacturers, for instance, supply capabilities that Apple doesn’t seem to leverage in current-gen fashions. Apple was sluggish to combine pixel-binning capabilities into its cameras and is simply simply coming round to periscope zoom designs, so it may actually transfer quicker to undertake cutting-edge digicam developments.
Apple may transfer quicker to undertake the most recent {hardware}.
However, Qualcomm has improved its Snapdragon picture processing pipeline to make sure sturdy focusing, publicity, RAW area processing, and assist for the most recent HDR tech, along with powering computational pictures. This has benefitted a number of of its Android companions. Apple is quiet concerning the inside workings of its Bionic ISP, however there wouldn’t be something unsuitable with going again to fundamentals to neaten up the core expertise.
Whereas we’re speaking about {hardware}, I wouldn’t thoughts Apple reversing course on the large focal size pattern. After shifting from 26mm to 24mm, the iPhone 14 primary digicam is now very large, which isn’t very best for portrait pictures. The present 77mm/3x zoom lens fills in right here, however that’s a bit too lengthy. With the rumored transfer to 5x or 6x from the telephoto, a tighter primary focal size nearer to 30mm would make the iPhone 15 digicam package deal extra versatile and canopy a wider vary of focal lengths with top quality. Such a change would possibly even beat the competitors, however I wouldn’t financial institution on it, given the business’s route of journey.
Apple may do with fixing a number of fundamentals earlier than worrying about advancing computational pictures.
On the software program aspect, enhancing the aforementioned publicity and colour profiling can be even increased on my checklist of priorities. Yellow tints and overly cool white balances aren’t a great look in anybody’s e-book. With that in thoughts, Apple already has a number of neat concepts it ought to construct on to leapfrog the competitors.
Photographic Kinds, as an illustration, are nice at customizing your look, however the present setup may go additional with extra stylistic choices moderately than simply cool or heat. I get pleasure from comparable options on the Sony Xperia 1 V and want to see extra telephones supply inventive profiles. Apple may go additional, permitting photographers to readjust kinds post-shot when enhancing RAW. Though we’ve tracked blended outcomes from manufacturers that dabble with branded partnerships for colour, however a variety of profiles that look distinctly Apple may actually set the subsequent iPhone aside from its rivals.
A sturdy digicam for any situation

Robert Triggs / Android Authority
It actually wouldn’t be fascinating for the iPhone 15 cameras to look and performance precisely just like the competitors merely. Differentiation, in any case, is what retains the market fascinating. Nevertheless, my expertise with latest Apple cameras is that, whereas good total, they don’t fairly supply the point-and-shoot consistency of Google’s Pixel and, to a barely lesser extent, Samsung’s Galaxy flagships.
My primary hope for the iPhone 15 sequence is that nearly each snap I take seems wonderful with out resorting to “Professional” settings or messing about with RAW. These options are good, after all, however we shoot with a smartphone for simplicity and portability. Whereas the anticipated {hardware} enhancements already look promising, it’ll take equal efforts on the software program entrance to persuade me that the iPhone 15 sequence is a severe contender for the very best that Android has to supply, which now contains strong digicam telephones from HONOR, OPPO, and Xiaomi, along with Google and Samsung.
Do you assume iPhone cameras reside as much as the hype?
77 votes
There’s loads to be taught from rival firms, and the iPhone 15 will want a number of contemporary concepts if it needs to maintain up with and surpass at the moment’s ferocious competitors.